A customer came in recently to buy a pail of Orange Aid. He had not purchased this in over a year. So the price

was not what he expected.

The comment he made was, "What? Did the price of oranges go up?".

Actually that is exactly what happened. Orange-Ad is a citrus based product. Unlike many competing "citrus" cleaners on the market, It is NOT a petroleum based cleaner with a little citrus smell thrown in.

As such, we are at the mercy of the fluctuations in the citrus market. The last increase in our citrus base went up tremendously. While we did increase our Orange-Aid prices, the increase is not reflective of the full increase we received. 

We know many of our customers bid on jobs and need to be price competitive.  So instead of passing on this full increase, we took the hit.

Because Orange-Aid is a citrus based cleaner, it can be used safely on a wider variety of surfaces than a petroleum based cleaner can. And it is effective. That is why we will not change the formula. 

Yes, we could change the formula. But then it would no longer be the Orange-Aid that you have grown to trust over the years.